by Paul Chong Last Thursday, Oliver Samwer, co-founder of Rocket Internet, visited HBS campus with the purpose of luring talented MBAs away from traditional careers in consulting and banking, and instead, join one of his many internet startups around the world. In the lecture theatre, it was standing-room only, with over a hundred students packing in to hear Oliver speak. After a thirty minute rant, Oliver openly took questions from the audience. Despite the constant barrage that Rocket has recently received in the media, it was difficult not to feel at least some respect for the achievements Rocket has made over the last five years. To understand the furor and attention that Rocket has attracted, it is important to first understand its business model. From its website, Rocket is a self-proclaimed VC fund; but that doesn’t quite capture the full gambit of its activities. Perhaps more accurately, Rocket could be described as an execution machine, dealing in business model arbitrage...