Web Scraping for the Business Novice
by Tom Fast By the latest estimates, there are over 30B websites up from 3M in 1999. The successful companies and business people of the 21st century will need to find ways to organize and exploit this source of information. One technique for this job is called web scraping . Web scraping use to be a very tedious and technical exercise but with new software packages that is no longer the case. Why might you want to use data scraping? The applications are numerous: you want to pull client contact info from a national organization website, you want to pull historic options prices into a financial model, or maybe you just want to pull stats from your favorite baseball team off MLB . com to impress your colleagues. There are several software packages on the market, but the one I chose to use was Mozenda . The company offers a 14 day free trial which is more than enough to test your scraping project and is $99 a month after the trial period for a basic package. You can also view pr...